From humble beginnings to chart-topping hits: The breakout star discusses her unique sound, creative process, and what's next in her meteoric rise to stardom.
Today we have the pleasure to have Safira on Goathead!
GH: Hey Safira, great to have you here! How did you get started in your career as an artist, singer, and songwriter? What inspired you to pursue music professionally?
Safira: I was born into a musical family. My grandad was a singer in church and my mom always had big dreams, similar to the ones I have now. When I was a child, my mom bought a music software called “Hip Hip Ejay.” That was the first time I was allowed to create a beat on my own. I was only in the 2nd grade making beats! From there my mom introduced me to Britney, NSYNC, TLC, and of course Michael Jackson. Discovering Michael is what really gave me the fire at a young age. My mom bought a keyboard a few years later and from there I learned to play by ear and start writing my own songs. What inspired me to go for it is my imagination and God. I always wondered why other normal people could make music for a living but I couldn’t. I could always see myself living the life of a popstar. I knew that I was destined for something big. I’ve always felt like God showed me my potential was endless through my ability to write songs at such a young age.
GH: As an artist, how would you describe your musical style and the themes you explore in your songs?
Safira: Right now my distinct sound is slowly but surely coming out. When people ask me what artist do I have a similar style to I always say Rihanna and The Weeknd, even though my first two singles don’t necessarily emphasize that. I love a heavy bass, synths, and lyrics that push boundaries. I like to talk about the things other people don’t want to say. For me, my music is like my diary. It’s the only place where I allow myself to get really emotional. My newest single “Wrong Bitch” is definitely closer to how I like my songs. I like songs that make you wanna “pop” when you dance, like Michael Jackson. I like a smooth, dark sound, music you can feel in your chest. The more singles I roll out the more apparent my sound will be.
GH: Can you tell us about the creative process behind your songs? Do you prefer to write lyrics first or develop melodies and instrumentals?
Safira: It depends on how the song is created. If I’m actively looking through beats to catch a vibe, I usually create the melody to match the beat and think of lyrics as they come to me. However, I also think of lyrics randomly throughout the day and jot them in my notes app and record melody’s on my phone. With those I either create my own music on my piano or find a beat to match.
GH: Your songs "Time" and "Wrong Bitch" have received great acclaim. Could you share the inspiration behind these tracks and what they mean to you personally?
Safira: Honestly, when I was writing “Time” I wrote it with the mindset of writing for someone else like Summer Walker. I never even planned to record it. I was just in the studio and everyone was like “hey who has something to record.” I already had written time so I just got in the booth and recorded it. The featured artist on the track is someone who was also at the studio that day. Wrong Bitch has more of my heart in it. I really like to empower women and to let it be known that we are unstoppable. When someone is disrespecting you, at some point you have to just choose yourself and leave them be. I feel like Wrong Bitch is an anthem for when someone is hurt and needs to be reminded of their strength.
GH: Lastly, could you give us a glimpse into your upcoming singles? What can fans expect from your new music, and are there any particular themes or collaborations we can look forward to?
Safira: I’m so excited to roll out my next singles. Majority of these have been the works for years. I have developed and grown so much as an artist and I feel like now is the time to go full throttle. My signature sound will become more apparent as I release more singles. The next few singles are all about love but it different ways from loving friends to loving someone else’s man. I can’t wait to share will my listeners.