Stories From The Accel: Becoming Emily Fraser

Editorial Board
2 days ago
2 min read

From unheard to undeniable —how Emily Fraser turned heartbreak into anthems and found a voice the world couldn’t ignore.

Before the millions of views. Before the charts, the press, the stage lights —There was just Emily Fraser.

No music out. No team. No momentum. Just some Instagram reels full of heartbreak, a few quiet melodies, and a spirit that had been tested — but not broken.

She had been burned before. Promises that fell apart. Half-signed deals that led nowhere. People who praised her talent but vanished when it mattered. Most would’ve quit.

But not Emily. She kept writing. Kept singing. Kept going.

Frank found her when there was no buzz. No release. Just a feeling — that this voice, this writer, this artist — was going to matter. He brought her into the Goathead fold, quietly, intentionally. No pressure. Just a promise: if she showed up, we’d meet her there.

With ASTRØMAN — the producer who became her musical counterpart — Emily began to shape something new. Honest. Vulnerable. Fully hers.

Her debut single, Controller, was the first whisper.

The Missing Part followed, and even people leaned in. But when Do I Stay? dropped — the world started shouting it back.

Millions of views. Organic momentum. #1 on the aBreak charts powered by iHeartRadio.

TV spots. Performances. A tidal wave of real support, from people who finally felt seen by a voice that didn’t try to be perfect — just true.

Her growth was so real, so undeniable, that Emily officially signed a one-record deal with Goathead only some months in development, a full-circle moment that will include the very puzzle piece who helped launch it all: her producer ASTRØMAN.

And now, with a growing platform and a voice the world listens to, Emily’s doing what few do at her stage: reaching back. Supporting independent artists still stuck in the waiting room, offering them what she once needed most. Proof that dreams don’t have to stay dreams.

Because someone believed in her. Because now she believes in herself. And because there’s still so much more music to come.

Follow Emily's journey on Instagram